Our founders bring decades of combined experience in firearms training, polar expeditions, and safety instruction to deliver world-class expedition readiness programs.
With over 30 years in the polar expedition cruise industry, Bill Davis is one of the most seasoned and respected expedition leaders operating in the Arctic and Antarctic regions today. Bill has logged nearly 3,000 days in the field, leading clients through some of the most remote and challenging environments on Earth, including areas with frequent polar bear activity and other dangerous wildlife.
He has had positive and safe interactions with:
Half of Bill's career has also been spent in senior management roles, developing training standards and curriculum for expedition guides. He is a firm believer in training and professional development as a cornerstone of both field and office staff retention strategies. His philosophy is clear: "Safety is not proprietary."
Bill has held prominent leadership roles within the most respected polar tourism organizations, including:
He currently serves on the Advisory Board for the Polar Tourism Guide Association (PTGA), which provides internationally recognized certification and professional development for polar guides—including the development of firearms training standards in bear environments.
More about PTGA: https://polartourismguides.com/who-we-are
Bill's deep understanding of risk management in the field is reinforced by his formal training and extensive permitting history:
Bill holds a Master of Philosophy (MPhil) from the Scott Polar Research Institute at Cambridge University. His academic foundation complements his practical experience, helping bridge the gap between science, exploration, and safety.
Since 2002, he has also been a long-standing member of the Lower Trent Valley Fish and Game Club, reinforcing his commitment to responsible outdoor practices and firearms handling.
Shawn Bradshaw is a master technician, firearms expert, and entrepreneur with a multifaceted background that blends advanced manufacturing, competitive shooting, and specialized firearms training. As a co-founder and Lead Firearms Instructor at the Expedition Readiness and Safety Academy (ERSA), Shawn delivers in-depth instruction and mechanical insight that is unmatched in the expedition preparedness sector.
Shawn plays a critical role in both classroom and range instruction at ERSA, where he serves as:
His training ensures that bear monitors, field personnel, and expedition leaders are not only safe and proficient with firearms, but also capable of maintaining and troubleshooting them in remote, high-stakes environments.
Shawn began his career with over a decade in production manufacturing, focusing on the design, fabrication, and maintenance of custom food processing machinery and automation systems. He also worked extensively on hydronic systems, honing a skillset centered on rapid problem-solving, emergency service, and custom engineering. These early experiences ignited a passion for precision, mechanical systems, and business innovation.
A lifelong and passionate shooter, Shawn has competed in a wide range of disciplines including:
Shawn holds an IPSC Black Badge License (International Practical Shooting Confederation) and has earned numerous club-level and provincial awards for his competitive performance across Canada.
In 2015, Shawn launched Red Tower Armoury, transforming what began as a part-time repair and customization service into a full-scale operation. Today, the company is:
Shawn holds the Designated Official Certificate under CGP and has led projects involving major manufacturers such as Glock, Sig Sauer, Colt, and Savage Arms. Red Tower Armoury also serves as a warranty and repair provider and has supported large-scale fleet firearm programs for organizations including Parks Canada and Arctic expedition cruise lines.
Recognizing a gap in specialized firearms training for Arctic operations, Shawn co-founded ERSA with a mission to raise safety and performance standards for firearm handlers operating in polar bear environments. His courses combine real-world mechanical expertise with structured training in field maintenance, function testing, and emergency repair—equipping students to stay operational even in the harshest conditions.
At ERSA, Shawn's deep technical experience and calm, methodical instruction style make him a cornerstone of the academy's mission: to make readiness, reliability, and responsibility the foundation of every expedition team's safety protocol.
Jason Figliano is a respected firearms safety instructor, martial arts master, and expedition training consultant with a broad foundation in tactical education, field preparedness, and high-performance instruction. Drawing from decades of experience, Jason specializes in delivering firearms safety and polar bear defense training for remote operations and expedition teams working in the world's most extreme environments.
As one of the three founders of the Expedition Readiness and Safety Academy (ERSA), Jason serves as:
At ERSA, Jason develops and teaches intensive field-readiness programs designed for guides, scientists, sailors, and maritime professionals. His approach blends high-level theoretical frameworks with dynamic, real-world training. Jason leads the creation of online pre-course certifications, custom SOP-aligned modules, and in-person instruction on firearms safety and wildlife defense, with a specific focus on polar bear environments.
Jason's training is backed by certifications that reflect both depth and versatility:
He holds both restricted and non-restricted Canadian PAL licenses, and has been instrumental in firearm permit coordination and operations across North America and the Arctic regions, including Svalbard, Greenland, and Canada.
Jason is also an elite-level martial artist, serving as:
He has taught thousands of students and trained a generation of instructors across these academies, promoting a culture of discipline, resilience, and personal growth. Jason's martial arts background directly enhances his field instruction style—structured, calm, and composed under pressure.
Jason believes that operational readiness begins with mindset and mastery of fundamentals. His teaching emphasizes clarity of purpose, situational awareness, and high standards of personal conduct—critical traits for both wilderness survival and expedition leadership.
At ERSA, Jason continues to lead the design and delivery of elite firearms and wildlife safety programs. His work supports expedition teams, polar tourism operators, and research organizations by building confidence, competence, and compliance in the field.
In parallel, Jason remains active as a consultant for martial arts business operations, a mentor to students and staff, and a speaker on leadership, safety culture, and personal discipline.